Meet Spiritless Kentucky 74, a first-of-its-kind, non-alcoholic distilled spirit for your favorite bourbon zero-proof cocktails. Underpinned by the familiar, whiskey-warmed notes of caramel, vanilla, and oak, Spiritless Kentucky 74 allows consumers to enjoy the familiar comforts of a barrel-aged spirit without the intoxicating effects or the accompanying ethanol burn. And guess what? The Sober Curator got an early taste test, and we’re here for it!
This new brand may have been founded in 2019, but its efforts started long before that. Three entrepreneurs and entertainers, Lauren, Abbey, and Lexie, who love Bourbon Country, created Spiritless because they believe that less is yes! Professional event and party planners around the globe will tell you that in the last several decades of events, alcohol-free beverage options have been limited at best. Spiritless is at the forefront of the no-and-low-proof cocktail movement, and we’re here for that, too!
It’s not all about packaging, but it counts a lot. First impressions are everything, right? Especially when it comes to the first interaction with a new brand. We were impressed with how Spiritless Kentucky 74 put together its influencer kits.
How to make two classics with Spiritless Kentucky 74
Spiritless Mint Julep
- 2 oz Spiritless Kentucky 74
- 1/2 oz locally made simple syrup
- 3 Fresh mint leaves
Directions: Combine the simple syrup and mint into a cup and muddle. Add Kentucky 74, fill with crushed ice, and stir.
New Fashioned
- 2 oz Spiritless Kentucky 74
- 1/2 oz locally made simple syrup
- 3 dashes Angostura Bitters
- 1 Orange Peel
Directions: Combine simple syrup and bitters with Kentucky 74 and stir well. Add generous ice and stir until chilled. Zest an orange peel over the glass and add it as a garnish.
While the team is launching Kentucky 74 as its first product, it is passionate about scaling its business to provide a comprehensive line of high-quality, Spiritless solutions to the beverage world. The Spiritless team envisions the day that any consumer can walk into any bar, choose a (zero-proof) cocktail, and # orderitsspiritless.
Celebrations are not limited to those who consume alcohol. Whether you’re enjoying a nice meal at home or you’re out on the town doing something fun and festive, companies like Spiritless are making it easier and easier for those of us living an alcohol-free life to feel a part of it, and we are here for that! Why? Because drunk never looks good.
HAPPY EVERY HOUR: We know we mix a mean alcohol-free cocktail. This section will update you on the latest and most significant trends in NA craft beers, mocktails, and zero-proof beverages.
NA Bevies brings you alcohol-free cocktail recipes, NA beverage reviews, and NA wine & spirit alternatives.
Do you love Non-Alcoholic Craft Beers and the 90s? Then you’re in for a treat! Sober Curator Contributor Justin Lamb is dedicated to tasting great (sometimes not so great) NA beers and showcasing his fantastic collection of memorabilia from the ’90s. Justin has spent countless hours reviewing over a hundred NA Beers so that you don’t have to. Below are the categories of NA Beers Justin has reviewed thus far: Amber, Blonde, Brown Ale, Cream Ale, IPA, Kolsch, Lager, Pale Ale, Pilsner, Porter, Sour, Stout, Wheat, and White Ale
TRIGGER WARNING: People in early sobriety may want to proceed with caution. Always read labels. Please hydrate responsibly … because drunk never looks good.
