
On this compelling episode of The Sober Curator Podcast, host Alysse Bryson and co-host Tamar Routly engage in a meaningful conversation with Chris Rosburg—husband, father, entrepreneur, faithful man, and the visionary behind Sober City USA. Chris has been living alcohol-free since March 2010, and his journey reveals not only the personal growth found in recovery but also the powerful transformation available through service, daily routines, and vibrant sober communities.
Chris’s entry into the sober lifestyle, like many, began with a moment of spiritual awakening—a “burning bush” experience, as both he and Alysse describe candidly. The pivotal turning point wasn’t just about personal survival but about paying forward the hope and confidence he was given through his recovery journey.
Chris shares that early sobriety was filled with shame, guilt, and a sense of “Why me?” But as he started to rebuild his life, sobriety became synonymous with coolness, authenticity, and empowerment: “People are noticing that people want what I’ve got. We all work a program of attraction, not promotion, and I really embraced that.” This intrinsic shift—seeing sobriety as a badge of honor rather than a scarlet letter—fuels the Sober City USA brand and Chris’s mission.
The Power of Simplicity: How Sober City USA Helps Recovering Individuals Daily
One thing that sets Chris’s approach apart is his dedication to accessible, no-frills recovery tools. In the age of overwhelming, feature-dense apps, Chris built the Sober City USA app as a “simple daily reminder”—offering sober slogans, daily prompts, prayers or meditative exercises, and humor to lighten the journey. With over a thousand active users shortly after launch, the app exemplifies his belief in the power of routine, gratitude, and staying present.
His offerings began with tangible items like decks of cards—each card featuring powerful sober slogans and meditative guidance—before expanding to digital formats. The intention? To anchor users’ days with positivity and recollection of their “why,” making relapse less likely and joy more abundant.

Why Chris Rosburg is Excited About Staying Sober
For Chris, the transformation that came with sobriety wasn’t just internal—it burst outward into every area of life: family, entrepreneurship, community leadership, and personal gratitude. He says:
“I’m just working on being present. Being grateful for what I have…my life has been turned around upside down for the better because of sobriety.”
Instead of constantly looking to the next milestone, Chris is learning to “like what I have,” embracing the power and privilege in today’s challenges—what he and Alysse call “classy problems.” For him, life in recovery is an ongoing journey of personal growth, connection, and meaningful service:
“If I can just help someone get a little bit of happy for the day or help them right-size their mindset, that’s a win.”
Emotional Takeaway: The Heart Behind the Conversation
What makes this episode so compelling is the emotional honesty and pure humanity on display. Alysse and Chris talk openly about messy moments, self-doubt, and the humor necessary for endurance. The message is clear: sobriety is not only possible, it’s completely worth it, and it looks and feels better than most people imagine.
Their stories prove that being “sober” is not about missing out, but about finally being able to show up—for oneself, for loved ones, and for a higher purpose. The sense of relief, gratitude, and belonging is palpable. As Chris puts it, “Life gets exponentially better the longer I stay sober.”
The Sober City USA app, the Sober Curator podcast, and stories of celebrity comebacks (like Nikki Sixx or Anthony Kiedis) remind listeners and readers that they’re not alone in this journey. These platforms connect, inspire, and serve as ongoing support systems.
How to Connect
Check out Chris’s work and download the Sober City USA app via sobercityusa.com, find resources at The Sober Curator, and dive into this and other inspiring episodes wherever you get your podcasts.
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