Sober is the New Cool is an organization based in Canada with a unique story. In 2013, Kim Bellas 15 -year-old son started having seizures. Like most teenagers, he enjoyed going to parties and socializing. A significant aspect of these parties was the consumption of alcohol, and her son was unable to drink due to his seizures. (and we are guessing because he was also under the legal drinking age limit)

Kim reassured her son that alcohol wasn’t necessary to have a good time. It dawned on her how hypocritical she was being as she found herself frequently drinking wine. (Mommy wine culture is no joke people!)

To prove a point to her son, she stopped drinking for 3 months. The time went by quicker than she anticipated. She decided to remain sober for another 3 months. Following 6 months of sobriety, Kim found herself happier than she had been in a while. What started as an example for her son became something she decided to commit to for herself.

It’s now 2020, and Kim has been sober for seven years. Congrats to you KIM!!! Sobriety has changed her outlook on life for the better and has improved both her physical and mental well-being. Kim’s goal is to demonstrate that a sober life is an exhilarating one and anyone can reap the benefits. That is something we here at The Sober Curator can really get behind.

SHOP HER MERCH FOR A GOOD CAUSE!

Committed to bettering her community in Montreal while raising awareness around the benefits of sobriety, a portion of the proceeds from Sober Is The New Cool merchandise will be donated to the Douglas Foundation.