The Sober Is Sexy calendar is back for 2027. Yes, it’s exactly what it sounds like.
Twelve sober models are baring all, stories and personalities included, to prove sobriety is anything but boring.
It Started as an Impulse Buy in 2023. Now It’s a Franchise.
The calendar began in 2023 as an impulsive decision. Three editions later, it’s become one of the cheekiest fundraisers in UK sober culture.
The creator behind it is Michael Singh (@sober_singhy), who set up the fundraising page and also appears in the lineup. The mission hasn’t changed: smash the stereotype that sober people are beige, boring and home by nine.
This year’s art is bold illustrated portraits on a burnt-orange background. It looks less like a pinup calendar and more like a gallery wall.
All profits go to Alcohol Change UK. The calendar is available now through Shopify, and the separate donation page runs through Dec. 31, 2027, with a £1,000 goal.
Meet the 2027 Lineup
Twelve models, twelve months, zero hangovers:
- @andyramageofficial
- @kristyamorgan
- @alex.leigh2.0
- @soberhappyfree
- @reedamberx
- @sophiesoberglows
- @sober_boozers_club
- @sober_singhy
- @janeyleegrace
- @michaelmorghun
- @gettingcleansoap
- @seefitliving
Two of them are friends of The Sober Curator. And one of those two is actually also a Sober Curator Contributor. (Yes, we are SO global.)
The ’90s Hitmaker Who Made Sober a Lifestyle Brand
If you read The Sober Curator, you already know Janey Lee Grace as one of our UK contributors. In Britain she’s a bigger name. She’s the founder of The Sober Club and 90s hit maker, and she wrote “Happy Healthy Sober.” alcoholchange
She has spent years showing that alcohol-free can be glamorous. Posing for a calendar is the natural next step.
Andy Ramage Already Has a Movie Coming out
Andy Ramage’s January is going to be busy. His documentary “Going Dry” has its global screening Jan. 2, 2027, right when half of Britain is swearing off booze after the holidays and the other half is wondering whether it should.
We just published our piece on the film, and it’s worth your time. Link to TSC “Going Dry” article
I met Andy at Ampify Sober Voices in Orlando in January. He’s the rare person who can make you laugh about sobriety and then hit you with the hard truth in the same sentence.
Documentary filmmaker to calendar model in one year is about as sober-culture as a career arc gets.
Twenty People a Day
This is the number under all the fun: every day in the UK, 20 people die because of alcohol.
Twenty. Every single day.
Alcohol Change UK (charity number 1140287) is working to bring that number down. It funds research, pushes for better treatment and smarter policy, and runs the campaigns that changed how Brits talk about drinking, including the Dry January challenge and the Try Dry app. In September, Alcohol Change UK was named the UK charity partner of Sober October. civilsociety
Their goal is a future where people drink “as a conscious choice, not a default.”
I’d frame that sentence and hang it in every pub in London.
There Was No Sexy Sober Calendar When I Got Sober
I got sober on May 1, 2006. Nobody posed for a sober calendar back then, and there was no Dry January or Try Dry app either.
I made a ton of friends in church basements. Those rooms gave me my people, and some of them are still my people today.
What I didn’t have was a wider circle of sober folks who liked what I liked: the pop culture junkies, the fashion people, the ones who wanted to talk about books and travel and what to wear to a party with no bar.
That changed when I launched The Sober Curator in 2020. Suddenly my sober friends lived all over the country and all over the world, and a few of them are in this calendar.
A calendar like this would have helped me find those people sooner. Twelve pages of proof that sober people are hot, happy and living out loud is not a small thing when you’re three weeks in and sure your life is over.
It isn’t over.
It’s barely getting started.
Where Your Money Actually Goes
If a calendar isn’t your thing, a straight donation works just as hard:
- £20 (about $27) could help around 20 people cut back through the Dry January challenge.
- £30 (about $40) could help fund training for frontline workers and better support for dependent drinkers.
- £40 (about $54) could cover six months of Try Dry app support for 16 people.
The calendar makes a cheeky stocking stuffer, and for once the gift does some good. American readers, your bank handles the currency conversion.
Order the Sober Is Sexy 2027 calendar here, or donate directly here.
MOVIE NIGHT WITH THE SOBER CURATOR: Six Drinkers, 90 Days, Zero Booze – Andy Ramage’s “Going Dry” Premieres Jan. 2
#QUITLIT: “From Wham! to Woo” Review: Janey Lee Grace on Reinvention
#ADDTOCART: 2026 Sober Holiday Gift Guide
#QUITLIT: Sober Celebrity Memoirs Worth Reading – Books Written by People Who’ve Actually Been There
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Resources Are Available
If you or someone you know is experiencing difficulties surrounding alcoholism, addiction, or mental illness, please reach out and ask for help. People everywhere can and want to help; you just have to know where to look. And continue to look until you find what works for you. Click here for a list of regional and national resources.
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