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The Sober Curator Podcast
Dive deep into the heart of living a vibrant, alcohol-free lifestyle with The Sober Curator Podcast, where we go beyond the early stages of sobriety and explore what it truly means to thrive in long-term recovery. Hosted by dynamic personalities who’ve walked the path themselves, our podcast is a treasure trove of insights, stories, and actionable advice for those who are committed to sustaining their sobriety journey with joy and purpose.
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Welcome to BEATS WORKING: Winning the Game of Events, where party people Alysse Bryson and Libby Sundgren uncover the magic of creating meaningful experiences. From global conferences to local gatherings, we share stories and strategies to turn any event—or life moment—into something unforgettable. Packed with humor, resilience, and a little event-planner grit, this podcast proves there are no small events, only small invoices. Join us as we explore why getting paid to practice truly beats working to get paid.
In this episode of BEATS WORKING — Winning the Game of Events, hosts Alysse Bryson and Libby Sundgren welcome Kelli Bielema — a powerhouse event producer with 25+ years of creative expertise across mega festivals, brand activations, and employee experiences at Meta. Kelli shares her secrets for creative ideation, resiliency in the face of chaos, and building unforgettable events both big and small. Plus: behind-the-scenes stories from Coachella, EDC, running her karaoke Airstream lounge, and working with celebrity talent at Universal Studios Hollywood.
Timestamps:Â
[00:00] – Meet Kelli BielemaÂ
[03:29] – Kelli’s creative event planning process & storyboarding
[08:39] – Memorable moments producing Red Bull activations at EDC
[15:56] – Coming down after high-energy events: recovery rituals
[17:09] – Best and worst event swag
[20:14] – Launching The AirScream: mobile karaoke in an Airstream
[28:13] – Big-budget events, scrappy solutions & working at Meta
[32:27] – Celebrity encounters & Universal Studios stories
[37:38] – What’s next: NY-themed events, symposiums & animal rescue
[41:13] – Event trends & tech: crafting, VR, and AI for event production
[46:09] – AI tools & creative brainstorming for events
Resources & Links:
-Kelli Bielema: LinkedIn & Instagram
-The AirScream: Website & Instagram
–BW Swag Episode: Event Swag and Strategy Insights with Karianne Michelle
-Alysse & Libby:Â Bios & LinkedIn
Connect with Us:
-Website:Â www.beatsworkingpodcast.com
-LinkedIn:Â @BEATS WORKING Show
-Instagram:Â @beatsworkingshow
-Facebook:Â @Beats Working Show
-YouTube:Â @BEATSWORKINGPODCAST
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If you enjoyed this episode, please consider leaving a review on Apple Podcasts or Spotify. Your feedback helps us improve and reach more listeners.
Send Feedback:
If you have a show idea, feedback, or just want to connect, email producer Tamar Routly at tamar@workp2p.com.Â
BEATS WORKING is a platform on a mission to redeem work—the word, the place, and the way. We believe that work is the most honorable act in the universe, and through inspiring stories and practical insights, we want to transform the way people think about work and help them discover greater fulfillment in their lives. We invite you to join us as we build community through sharing and actively demonstrating what we learn.
SHOW SUMMARY:
Welcome to BEATS WORKING: Winning the Game of Events, where event lovers (and planners) Alysse Bryson and Libby Sundgren uncover the magic of creating meaningful experiences. From global conferences to local gatherings, we share stories and strategies to turn any event—or life moment—into something unforgettable. Packed with humor, resilience, and a little event-planner grit, this podcast proves there are no small events, only small invoices. Join us as we explore why getting paid to practice truly beats working to get paid.
Meet Your Host - Alysse Bryson
Alysse Bryson’s journey from a high-profile media professional at Seattle Met magazine to a leading advocate in the sober community showcases her resilience and adaptability. As the Director of Business Development at KING 5 Media Group, she brought creativity to the corporate sphere. However, her most impactful transformation began with her decision to embrace sobriety, which has since become central to her career and advocacy. Now, as Vice President of Community Development at WORKP2P, Alysse integrates her media expertise with innovative community projects, further demonstrated through her involvement in the BEATS WORKING Show.
In addition to her professional roles, Alysse founded The Sober Curator, an online platform providing resources and support to the recovery community. This initiative grew to include the Sober Curator Podcast, a vibrant outlet for discussing sobriety, lifestyle, and personal growth, making her a prominent figure in the sober movement. Alysse’s personal life is deeply rooted in the Pacific Northwest, enriched by her roles as a mother and her interests ranging from art to travel, illustrating her dynamic approach to life and continued dedication to making a difference.
For more detailed information about Alysse Bryson and her work, you can visit her website here.
The Sobees Podcast Score: 5 out of 5
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