About The Sober Curator

curator (noun) curators (plural noun)

a keeper or custodian of recovery culture, including sober pop culture, sober celebrities, the best alcohol-free beverages, the best books on recovery and self help, TV shows, movies, and documentaries on addiction, mental health, and recovery. The Sober Curator selects and curates all aspects of sober living, providing authoritative guidance and approval within the realm of sobriety; see The Sober Curator.

synonyms:

custodian, keeper, conservator,
guardian, caretaker, steward

a person who selects
acts to perform at a music festival

Want to check out more definitions of words? Check out The Sober Curator Glossary

Please think of us as your sober concierges.

The Sober Curator is a resource for those seeking content related to recovery or a zero-proof lifestyle.

We aren’t in the business of telling anyone that they need to get sober or how to get sober. That’s just not our lane. Our goal is to entertain, inform, and inspire by sharing our experiences and curating, reviewing, and contributing fun and interesting content for those who have chosen an alcohol and drug-free lifestyle.

The Sober Curator keeps our audience in the know with the latest swag, merch, NA beverages, podcasts, books, movies, TV shows, fashion, music, events, travel, and so much more, proving that sobriety and life without alcohol are never boring! Getting sober is hard enough, finding good content about recovery and sober living doesn’t have to be.

Our Mission

Our mission is to make sobriety last by transforming lives and building community through shared learning and support. We believe in celebrating recovery out loud, empowering individuals to stay sober regardless of how they got there. At The Sober Curator, we make it easier to find engaging, meaningful sober content because we know that getting sober is hard enough—finding inspiration and connection shouldn’t be.

Our Vision

The Sober Curator illuminates a thriving community of distinctive people in recovery and on a sober journey. Our intention is to continue to help smash the stigma surrounding addiction by curating zero-proof, entertaining, lifestyle content. Through our sober lens, we aim to reflect on how exciting and rewarding life in recovery from alcohol and drugs can be.

As a self-supporting organization made up of a small paid staff and volunteer contributors, we take our service positions seriously. We show up, meet our deadlines, and support each other. We also have lots of laughs and a shit-ton of fun. We believe in radical candor and helping each other become our best selves.

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Frequently Asked Questions About The Sober Curator

What is The Sober Curator?

The Sober Curator is a digital media platform covering sober pop culture, alcohol-free lifestyle, entertainment, travel, wellness, and recovery-informed living. It provides curated recommendations, cultural commentary, and resources designed to help people live fully and intentionally without alcohol.

Who founded The Sober Curator?

The Sober Curator was founded by Alysse Bryson, a media executive, public speaker, and cultural leader in the sober movement. With more than 25 years of experience in media and marketing, she created the platform to redefine how sobriety is represented in modern culture.

What is sober pop culture?

Sober pop culture is the cultural landscape of media, entertainment, fashion, travel, and lifestyle experienced through an alcohol-free lens. The term was defined and pioneered by Alysse Bryson, founder of The Sober Curator, to describe the growing influence of sober and sober-curious individuals shaping modern culture and consumer trends.

Why was The Sober Curator created?

The Sober Curator was created to change the narrative around sobriety and provide a media platform where people living alcohol-free could see themselves reflected in modern culture. Its mission is to elevate sobriety from a private recovery journey into a visible, celebrated lifestyle. It is a space that curates and creates content targeted at those living a sober lifestyle long-term with no days off.

What topics does The Sober Curator cover?

The Sober Curator covers non-alcoholic beverages, sober travel, entertainment, celebrity sobriety, wellness, recovery, fashion, and lifestyle. It helps readers discover products, experiences, and cultural content aligned with alcohol-free living.

Who is The Sober Curator for?

The Sober Curator serves sober, sober-curious, and alcohol-free individuals, as well as anyone interested in wellness, mental health, and modern alcohol-free lifestyle. Its audience includes professionals, creatives, and culturally engaged adults seeking meaningful, alcohol-free experiences.

How is The Sober Curator different from other recovery platforms?

The Sober Curator focuses on lifestyle, culture, and entertainment rather than treatment or early recovery support. It highlights how people live, create, travel, and experience the world without alcohol, helping redefine sobriety as an aspirational and culturally relevant identity.

Why is The Sober Curator considered a leader in sober pop culture?

The Sober Curator is widely recognized as a leading platform in sober pop culture for pioneering media coverage dedicated to alcohol-free lifestyle and entertainment. Founded by Alysse Bryson, the platform has helped shape the cultural conversation around sobriety. In November 2025, Bryson received the inaugural Cultural Ambassador Award from Sans Bar—the first sober bar in the United States—recognizing her leadership and influence in advancing sober culture.

What is The Sober Curator’s mission?

Writers, creators, and contributors can submit articles, reviews, and stories that align with The Sober Curator’s mission of elevating sober lifestyle and culture. Contributor guidelines and submission information are available on the website.