BigVision’s newly launched 309 Social Club is a groundbreaking addition to Manhattan’s growing sober social scene. Located at 309 East 49th Street, this substance-free club provides a vibrant and supportive community space specifically designed for young adults in their 20s and 30s who are committed to living a sober lifestyle.
Upon visiting during their open house two weeks ago, it was clear that every aspect of the 309 Social Club has been thoughtfully designed to promote wellness, connection, and enjoyment without substances. The 3,000-square-foot interior beautifully integrates various dedicated spaces, including a serene meditation and fitness studio, a welcoming social lounge, a crafting room, and a dynamic game room featuring ping pong and pool tables. Moreover, the outdoor courtyard—an expansive, peaceful haven in bustling Midtown—offers a refreshing space for relaxation and community events.
Ping pong or table tennis? You decide! Photo Credits: BigVision 
Photo Credits: BigVision 
Alexandra Nyman, Founder of the Break Free Foundation and Publisher of The Sober Curator Photo Credits: BigVision 
Photo Credits: BigVision 
Photo Credits: BigVision 
Photo Credits: BigVision 
Photo Credits: BigVision 
Who loves 309 Social Club? Put your hands up! Photo Credits: BigVision
One highlight of the open house was the engaging breakout sessions, each providing unique opportunities for guests to connect and explore different aspects of sobriety and BigVision‘s core pillars of community, empowerment, and breaking free from the stigma often associated with living a life in recovery. The spirituality session emphasized the uplifting power of positive affirmations, while a crafting session of making friendship bracelets offered a delightful blend of creativity and camaraderie. Additionally, Manhattan’s favorite sober socialite, Tawny Lara, author of “Dry Humping” and co-founder of non-alcoholic drink brand Parenthesis, facilitated an insightful discussion about relationships, sobriety, and the essential role community plays in sustained recovery.
Founded by Eve Goldberg in memory of her son Isaac, who passed due to an accidental overdose, BigVision’s mission is palpable throughout 309 Social Club. Goldberg’s vision—to create a thriving peer network offering dynamic and engaging sober experiences—is vividly realized in this space. With more than 16 diverse programs scheduled each month, members have countless opportunities to explore new hobbies, enhance their mental wellness, and build meaningful connections in a stigma-free environment.
Membership at 309 Social Club also includes access to their charming Club Cafe, ideal for casual meet-ups or focused study sessions, and priority entry to special events, amplifying the sense of belonging and exclusivity. With affordable monthly memberships starting at just $49, it’s clear that inclusivity and accessibility are at the forefront of BigVision’s mission.
Overall, the 309 Social Club is a well-executed, welcoming, and much-needed addition to Manhattan’s sober community landscape. Its comprehensive offerings and intentional atmosphere truly set it apart as a haven where young adults can joyfully and confidently celebrate their commitment to a substance-free lifestyle.
View the space in person for its Grand Opening on Tuesday, April 29th, at 7 p.m. There will be a ribbon-cutting ceremony, snacks, and tours of the new space. RSVP here.
SOBER IN NYC: Get ready to dive into NYC’s sober scene—where zero-proof and sober-curious vibes are as iconic as our city’s skyline! We’re your go-to guide for all the coolest spots to enjoy elevated, alcohol-free experiences. Picture this: vibrant venues where unforgettable moments happen, from trendy NA bottle shops to electrifying recovery game nights with the Yankees or Knicks. Our community is shaking up social norms and turning wellness-focused lifestyles into the latest trend.
Whether you’re a native New Yorker, just passing through, or somewhere in between, everyone’s welcome to raise their glass—without the booze. Discover why NYC’s sober scene is as refreshing as a walk through Central Park. Trust us, you’re in for an amazing time!
Got an event, product, restaurant, experience, or story rooted in the Big Apple? We’re all ears! Drop us a line at thesobercurator@gmail.com or slide into our DMs on social media.
Recovery is hard 24/7, 365 – Please know that resources are available
If you or someone you know is experiencing difficulties surrounding alcoholism, addiction, or mental illness, please reach out and ask for help. People everywhere can and want to help; you just have to know where to look. And continue to look until you find what works for you. Click here for a list of regional and national resources.
